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Grant Butler is a lively and engaging speaker who presents on how you or your organisation can use thought leadership to build success. Contact us today.

Thanks for a great session - we found it very relevant and interesting. 

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Tuesday
Apr102012

Growing service firms: full draft of APSMA speech

Over the past two months, I've been delighted to talk to groups of senior marketers and business development leaders from the Asia-Pacific Professional Services Association.

This was through presentations in Brisbane, Sydney and Melbourne about how service firms can use thought leadership to build their success.

Here's a copy of the full speech given in Melbourne, which traverses what thought leadership is, why firms should pursue it and some of the challenges and opportunities that arise.

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Reader Comments (1)

Thanks for sharing the full speech, i've just read it and it's very helpful for a marketer who needs some advices.
Good job!

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